You have questions — our products provide answers.
Marketing Team Monitoring
How often are your team posting? When and on which platforms? What categories of posts?
Does your team respond to customer queries/reviews? How many are not responded to?
Customer Engagement Analysis
How many followers have you gained? How many likes, shares and views do you get? What type of posts generate the most engagement? How has the average changed over time?
How many reviews do your branches or products receive? What percentage of those are positive?
Branch/Location Monitoring
What is the average star rating per branch? Do certain locations keep on receiving the same comments again and again?
Are some geographies just more negative than others?
Franchisee Monitoring
Who is your model franchisee? Do they also receive the most positive reviews? How do the most successful franchises respond to complaints?
Who shows the biggest improvements? Do changes to SOPs and training actually translate to improved reviews?
Competitor Analysis
How does your activity and customer engagement compare to your competitors? What about your reviews? Do people in certain cities give more negative reviews in general, or is it just your branch?
We fetch all the same data for your competitors that we fetch for your brand. Every single metric can be compared.
Investment Analysis
Does customer sentiment precede results? Which brands are trending? Which companies are growing their social media presence?
Which companies are making an effort to respond to queries and complaints? Does historical sentiment track with historical share price movements?
Quantify Traditional Marketing Impact
Does engagement increase following traditional media campaigns? If campaigns are localised, does search traffic increase in those locations?
How effective are different campaigns against each other?
Brand Health Monitoring
How has customer sentiment changed over time? How about customer engagement? Is your brand associated with positive searches?
Do you track your industry?
Customer Response to New Processes/Products
What is your customer response to new business processes? New apps or new branding?
What are early customer impressions of your new products?
Track Influencers
How often do your influencers post about your brand? How often do they post?
Are they gaining or losing followers? Do their audience appreciate your brand?